How to Use Facebook & Instagram Reels for Business – Intermediate Workshop – Live Class – Small Group (8 people max.) – For Professionals & Business Owners in Canada and the US


Your Instructor: Juhli Selby, based in Victoria, BC, Canada Juhli Selby social media marketing instructor based in Victoria BC Canada

All workshops are delivered online using Zoom video conferencing.

This 3-hour Facebook & Instagram Reels workshop will be on Saturday, June 18th, 2022 from 2pm-5pm Pacific time.

This workshop will be offered again in Fall 2022.


‘How to Use Facebook & Instagram Reels for Business’ Workshop Description: 

‘Reels’ is the popular short form vertical video format created by TikTok, and copied by Facebook, Instagram, YouTube, Snapchat, Pinterest & more! Reels, also known as TikToks, are designed for full screen immersive mobile viewing. This trend is not going away! It’s time to incorporate short, vertical videos into your social media marketing plan for your business. Reels are meant to be creative and entertaining, and can also educational. You have the potential to get found by new people, because you have a chance your Reels can show up in public feeds.

You should consider learning Reels, because this snackable content format allows you to communicate with your current & potential audience in an entertaining and concise way, that will increase your visibility & engagement.

You do not have to dance or lip sync (though this is fun and popular), but you do need to get creative about how to share your messages, stories, knowledge, and products & services. You can potentially repurpose some of your past video content, BUT this is not just another place to push out your video. You need to understand the culture of this new format, tailor your video content to vertical, and be willing to show some personality and have fun! You can share Reels from your personal Facebook profile or page, and from any type of Instagram account.


This workshop was designed for: 

This Facebook & Instagram Reels workshop is geared to service/knowledge professionals and small business owners who are based in Canada & the US. Past clients have included coaches, consultants, health professionals, authors, artists, realtors, interior designers, and marketing professionals. Social media community managers and virtual assistants are welcome! To get the most out of this workshop, you should have a Facebook page, an Instagram business account, and have the Facebook & Instagram apps set up on your smartphone.


In this 3-hour workshop we will cover:

How to view and engage with the Reels of others – tour of where to find Reels on Facebook & Instagram 

Reels strategy including; What to share, when, & how much content to share for best results

How to make engaging content with the creative features of Reels (from your smartphone) – Step by step instructions to create your first Reel!

Reels Insights (statistics for business accounts only) – Understand how your content is performing


Workshop Cost – $150 CAD + 5% GST (no tax for US clients) – 3-hour workshop:

  • 1 x 3-hour session – live, small group class – 8 people maximum
  • Call recording of our session – access to the video recording for 3 months – more time available on request
  • Copy of the presentation slides from our session (1 x pdf document)
  • Discount on private training when purchased within 30 days of taking the workshop – one session may be purchased at a discounted rate. Private training sessions must be used within 3 months of taking the workshop, or a refund will be provided.
  • 100% satisfaction guarantee – If you don’t find this session valuable, please let me know within one week after completion of the workshop, and I will give you a full refund. I will ask for your feedback, so I can make improvements.


Not sure if this intermediate Facebook & Instagram Reels workshop is right for you? Or would you like to purchase this workshop? Email Juhli at to reserve your spot, OR Click the button below to book a 15 min call with Juhli to discuss. 

Book a 15-min call with Juhli


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